Local SEO is one of the few things traditional offline businesses can use to optimize their locations online. Online reviews are just as important. When you combine the two, you’re left with a powerful marketing strategy that’ll put your business ahead of your...
What does your current approach to reviews look like? Do you simply provide great products and services and hope it’ll be enough to persuade customers to take action when they’re satisfied? What about negative reviews? Do you incorporate them into your...
Many businesses go out of their way to avoid receiving negative reviews. Some even have a poor approach when it comes to responding to such reviews. They’ll deliver canned responses, shift the blame to customers, and avoid correcting their own mistakes. Still, it’s...
Brands bombard consumers with tons of promotional offers, discounts, and deals. As a result, we have learned to ignore to even the most aggressive marketing messages. In this context, buying a product—anything from software to clothing—is no longer easy. The amount of...
If you have a business, you know of the importance of online reviews as well as the influence they can have in the decisions consumers make. If you have an established business, you also know how difficult it can be to get customers to leave reviews. Clearly,...
I’m really excited to tell you about how Spray ‘n Coat is using Starfish Reviews for their review marketing campaign. It’s resulted in lots of new review generation, happier customers, and more satisfied employees. Check out how they pulled it off in...
