Want to learn how to run a Facebook birthday discount ad? It’s an easy campaign to set up on your Facebook business page. You can set up a continuous birthday ad to run all year long or create one specifically for the current month. Let’s get into it. How...
Are you on the hunt for more local SEO tools? Ranking for local keywords in Google isn’t easy, and it’s hard to master other platforms’ algorithms on top of it. You need to ensure your business is listed on relevant directories, then manage and...
Facebook Recommendations have replaced reviews on Facebook business pages. Now, when customers open the Reviews tab on your Facebook page, they’re asked a simple question: Do you recommend [business name]? Upon clicking Yes or No, the customer must then provide...
Fake reviews and testimonies exist on all platforms. You may have even been manipulated by them once or twice during your time on the internet. It can even be tempting to create your own fake reviews as a business owner. In this post, we discuss what fake reviews are,...
Online reputation management is one of the most important marketing strategies available to businesses who rely on digital marketing. It involves review marketing and social media management, two tasks many local businesses are often too busy to implement. In this...
Running a business is one of the most tedious feats you can attempt to accomplish in life. First, you need a product or service to sell and someone to sell it to, which can mean countless hours of building, product testing, and getting a website or brick-and-mortar...
Reputation may not be something you think about during the day-to-day grind that goes into maintaining your business. However, one bad review or piece of negative press has the ability to bring sales and new subscriptions to a halt, and the best way to prevent that...
Online reviews are one of the most effective forms of social proof. They bring credibility to your products and services and increase your likelihood of receiving more sales. In this post, we’ve rounded up our picks of the best WordPress review plugins. Reviews...
Negative reviews can be the bane of your existence as a business in the modern era. At any moment, a customer can leave a review across multiple platforms, and it’s not always easy getting fake ones removed. Luckily, the same psychological effect that causes us...
Backlinks are an integral part of search engine optimization, though they’re often overlooked as many content creators busy themselves with creating new pieces of content week after week. Coincidentally, if you were to focus your time on acquiring new backlinks,...
